Booking Holdings (BKNG)
NASDAQConsumer DiscretionaryTravel ServicesSnapshot 2026-11-05
$168.72-1.32%
Close 2026-11-05 · 1-day change
NASDAQConsumer DiscretionaryTravel ServicesSnapshot 2026-11-05
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Put BKNG beside peers and holdings, graph the same metric, and keep your notes with the evidence.
Daily closes. Earnings/event dots are placed inline.
Industries move in repeating boom-and-bust cycles. This shows where this stock’s industry sits in that cycle, stage by stage (recovery → expansion → supercycle → steady → deceleration → contraction), from its fundamentals (orders, revenue, capital spending), not the stock’s price.
A booming industry is a tailwind for the names in it; a contracting one is a headwind. Companies in the same industry tend to rise and fall together with the cycle, the way a tide lifts and lowers every boat in the harbor at once, so a large part of a stock’s swing can come from where its industry sits rather than from the company itself. It’s context for reading the company’s results, not a buy/sell call. Full explanation →
Consumer Discretionary is in steady. Describes the industry's cycle state, not a call on this stock.
The stage band shows the industry’s cycle over the chart’s timeline (each color a stage); a ▼ marks a quarter its growth inflected down — amber is an unconfirmed watch, red is confirmed the next quarter. Use “Overlay cycle on chart” to tint the price chart by stage. The industry’s fundamentals, not a signal on this stock.
Primary pillar under pressure — Revenue growth of 8-10% annually: Comparison needs review.
View ThesisRevenue growth is slowing — up about 8% over the past year and decelerating.
View GrowthRanks among the strongest in its industry on quality — around the top 13%.
View QualityMiddle-of-the-pack management execution.
View ManagementExpectations look reasonable — what the market is pricing in sits in line with or below what analysts forecast.
View ValuationModerate volatility — typically moves about 1% a day.
View RiskBKNG's travel demand growth must keep compounding to justify the price. Revenue fell 1% year over year in the latest quarter. The company beat earnings estimates by 4% in Q3 2026. It trades at 17x earnings versus a 25x peer median. The price reflects less growth than we forecast. Revenue growth of 8-10% annually is under pressure. The thesis comparison is not yet verified. Peer multiples imply a price about 40% above where it trades. The thesis is on watch. This read is provisional.
Trailing returns as of 2026-11-05. BKNG is total return (includes dividends); the S&P 500 benchmark is price return (the index excludes dividends).
Based on 37 analysts currently covering BKNG (as of Nov 2026).
Based on 20 Wall Street analysts offering 12-month price targets for BKNG in the last 4 months.
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| Compare | Company | Living FV | P/E | Revenue % | Quality |
|---|---|---|---|---|---|
| BKNG Selected company | Graph | Compare | Trend | Review | |
| Peer Add a competitor | Graph | Compare | Trend | Review | |
| Holding Compare a holding | Graph | Compare | Trend | Review |
Selected metric trend
Quarterly · checked companies · value or % of revenue
A consensus fair price across 9 valuation methods, at three horizons. As of 2026-11-05. Estimates are diagnostics, not price targets. Short-horizon estimates are close to coin-flips, so confidence is a method-agreement read, not a prediction.
Today's peer multiple on trailing earnings, with no growth credited. This is the headline read.
Adds projected growth, so it leans optimistic by design. Read it as upside context, not a base case.
A price-focused, side-by-side fair-value read versus Hotels, Resorts & Cruise Lines — fair value, gap to price, and forward P/E.
Compare the value case
Put BKNG next to peers and holdings, compare Living FV and multiples, then graph the driver behind the difference.
Threatens: Growth in travel demand and revenue with resilience amid geopolitical uncertain…
Analyst downgrade signals potential growth headwinds.
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
End-of-day figures as of 2026-11-05. EPS is implied from price ÷ P/E. Not investment advice.
Current $168.72
The last 12 months of price, then the range of analyst 12-month targets from today’s $168.72.
Analyst ratings and price targets are third-party Wall Street estimates, not QuarterlyIQ’s view. Not investment advice.
A long-thesis check that carries the widest uncertainty of the three horizons.
Direction of the business behind the multiple. Bands are backend reads; trailing-12-month basis.
Advances: Advancing use of Generative AI to enhance traveler and partner value
Confirms AI investment strategy and demand resilience.
Direct financial penalty impacts earnings and regulatory risk.
Threatens: Growth in travel demand and revenue with resilience amid geopolitical uncertain…
Direct revenue hit from regulatory action undermines growth.
Threatens: Growth in travel demand and revenue with resilience amid geopolitical uncertain…
Geopolitical headwinds weigh on international travel demand.
Threatens: Growth in travel demand and revenue with resilience amid geopolitical uncertain…
Direct revenue hit from regulatory action undermines growth.
Threatens: Growth in travel demand and revenue with resilience amid geopolitical uncertain…
Revenue miss and weak outlook challenge growth thesis.
An EU probe into fraud and scams could create regulatory, compliance, and reputational risks.
