Rocky Brands, Inc. (RCKY)
NASDAQConsumer DiscretionaryApparel - Footwear & AccessoriesSnapshot 2026-09-04
$44.14+1.42%
Close 2026-09-04 · 1-day change
NASDAQConsumer DiscretionaryApparel - Footwear & AccessoriesSnapshot 2026-09-04
QuarterlyIQ Insights · RCKY
Price, fair value, and the multiples that frame it on the same time axis. Scroll over the price chart to zoom.
Daily closes. Earnings/event dots inline.
A consensus fair price across 9 valuation methods, at three horizons. As of 2026-09-04. Estimates are diagnostics, not price targets. Short-horizon estimates are close to coin-flips, so confidence is a method-agreement read, not a prediction.
Today's peer multiple on trailing earnings, with no growth credited. This is the headline read.
Adds projected growth, so it leans optimistic by design. Read it as upside context, not a base case.
We take the 12-month fair value above and grade our own number — how the market prices this name versus what we'd justify, and where the two diverge.
At $44 RCKY trades at 11× p/e, below its 15× p/e peer median. Our $51 fair value sits above the price. It's a high-confidence read. Not investment advice.
One valuation read at a 12-month horizon, plus how price compares to peers and the company's own history.
Score 100 = cheapest in the cohort, 0 = richest. Bars are filled left-to-right based on the peer-relative score (or PEG/self-history where shown).
Each method's implied share price per horizon. Provisional rows use a projected (historical-CAGR) growth input rather than analyst or management guidance.
| Method | Horizon | Est. price | Multiple | Per-share input | EPS source | Confidence |
|---|---|---|---|---|---|---|
| dcf fcfe | 12M | $5.73 | — | — | Hist. CAGR | high |
| graham number | 12M | $56.65 | — | — | TTM | high |
| Peer EV/EBITDA | 12M | $45.06 | 10.4 | 5.88 | TTM | high |
| Peer P/FCF | 12M | $34.80 | 16.1 | 2.16 | TTM | high |
| Peer P/E | 12M |
A “consensus-then vs. actual-now” overlay is on the way — what our valuation estimate said on a past date versus where the price actually landed.
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
A long-thesis check that carries the widest uncertainty of the three horizons.
Above average on quality vs scored peers
A second lens on the 12-month fair value: for companies that score high on measured quality (profitability, balance-sheet safety, earnings stability), this read trusts more of today's profit margins instead of averaging them toward their multi-year history the way the headline number does. Shown alongside the fair value above, not in place of it. A diagnostic, not a price target or a buy/sell signal.
Direction of the business behind the multiple. Bands are backend reads; trailing-12-month basis.
No fragility gates fired. Regime (Mania) does not concentrate fragility.
For similar setups historically (n=20,154): about 33% saw a 20%+ drawdown, and roughly 76% of those did not recover within the year. These are historical base rates for the cohort, not a forecast of this stock.
Looks cheaper than most peers in the same business.
Cheaper than its own typical valuation.
Trailing four: 2025-Q2, 2025-Q3, 2026-Q1, 2026-Q2
Direction of the business behind the multiple. Bands are backend reads; trailing-12-month basis.
| $62.13 |
| 15.1 |
| 4.11 |
| TTM |
| high |
| Peer P/S | 12M | $54.57 | 0.8 | 66.47 | TTM | high |
| residual income | 12M | $40.02 | — | — | TTM | high |
| Own P/E history | 12M | $59.45 | 14.5 | 4.11 | TTM | high |
| triangulated | 12M | $70.40 | 15.1 | 4.66 | Triangulated | high |
| Peer P/FCF | 3Y | $13.47 | 16.1 | 0.84 | Hist. CAGR(prov.) | medium |
| Peer P/E | 3Y | $64.11 | 15.1 | 4.24 | Hist. CAGR(prov.) | medium |
| Peer P/S | 3Y | $59.76 | 0.8 | 72.79 | Hist. CAGR(prov.) | medium |
| Own P/E history | 3Y | $61.34 | 14.5 | 4.24 | Hist. CAGR(prov.) | medium |
| Peer P/FCF | 5Y | $7.15 | 16.1 | 0.44 | Hist. CAGR(prov.) | medium |
| Peer P/E | 5Y | $64.83 | 15.1 | 4.29 | Hist. CAGR(prov.) | medium |
| Peer P/S | 5Y | $60.43 | 0.8 | 73.61 | Hist. CAGR(prov.) | medium |
| Own P/E history | 5Y | $62.03 | 14.5 | 4.29 | Hist. CAGR(prov.) | medium |