Planet Fitness (PLNT)
NYSEConsumer DiscretionaryLeisureSnapshot 2026-11-05
NYSEConsumer DiscretionaryLeisureSnapshot 2026-11-05
QuarterlyIQ Insights · PLNT
What must go right, what could break, what the price assumes, and what evidence comes next.
The current health of the standing investment case.
Recent financial performance is holding in the top half of its industry — the reason to own it looks intact.
One-year growth currently built into the price, compared with our model's estimate.
| Measure | Marker shape | Value |
|---|---|---|
| Growth built into the price | circle | 0.8% |
| Our one-year growth estimate | diamond | 7.0% |
For each item: what to watch, what would become a concern, and what would make it less concerning.
A reporting-risk estimate, not a forecast of the stock-price response.
Historical relationships that met the evidence threshold. They do not prove cause or forecast a move.
No outside relationship met the current evidence threshold.
Based on historical daily prices through 2026-11-05.
Past price behavior in dollars on a $10,000 position. This does not measure permanent business risk.
How much price usually moves either way.
Use the underlying financial and sector pages to investigate the cause.
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
Growth built into the price is above our model estimate.
The price assumes 6.2 percentage points less one-year growth.
The one-year revenue growth assumption on Valuation.
Model as of 2026-11-05 · Compared with 6 industry peers · Company calendar date is not available
PLNT — CFO transition
Dated 2026-03-09
Chief Financial Officer — Jay Stasz: Mr. Stasz departed as CFO, and Tom Fitzgerald was appointed as interim CFO.
Why it matters: Revenue grew 7.1% in Q2, and management kept its 7% goal for 2026. A miss would weaken that growth case.
Worry ifQ3 year-over-year revenue growth is below 7%.
Less concerning ifQ3 year-over-year revenue growth is at least 7%, with the 2026 goal still in place.
Why it matters: Q2 adjusted EBITDA rose 3.5% from a year ago. The 2026 goal is 6% growth.
Worry ifFull-year 2026 adjusted EBITDA growth is below 6%, or the company cuts its 6% goal.
Less concerning ifFull-year 2026 adjusted EBITDA grows about 6% or more, as guided.
Why it matters: Management said it is building a new campaign and testing prices, member experience, and retention. These actions target weak net member growth.
Watch forManagement reports higher net member growth and links progress to the new campaign or tests.
Also watch forManagement reports that net member growth remains weak, or delays the campaign or tests.
Why it matters: Same-club sales fell from 3.5% in Q1 to 1.7% in Q2. Another drop may put the 2026 goal at risk.
Worry ifQ3 system-wide same-club sales growth is below 1% year over year.
Less concerning ifQ3 system-wide same-club sales growth is at least 1% year over year.
A larger daily loss that occurred about once in every 20 trading days.
Deepest peak-to-trough drop in the last year.
| Measure | Value | Meaning |
|---|---|---|
| Typical day | ±$142 on $10,000 · ±1.4% | How much price usually moves either way. |
| Bad day | $373 loss on $10,000 · 3.7% | A larger daily loss that occurred about once in every 20 trading days. |
| Largest peak-to-trough drop in the past year | $6,383 loss on $10,000 · 63.8% | Deepest peak-to-trough drop in the last year. |
Past year. 1.00 means similar movement; 1.20 means about 20% more.
Past year. 1.00 means similar movement to the sector. This is secondary context.
Latest 30 trading days, shown as an annual percentage.
Latest 252 trading days, shown as an annual percentage.
20-trading-day average in US dollars.
Trading days used by the source risk snapshot.
Past results, not a forecast. Not investment advice.
Why it matters: Planet Fitness opened 38 clubs in the first half. The full-year goal calls for about 180 to 190 openings.
Supportive ifThe company reports 180 to 190 system-wide club openings for 2026.
Worry ifThe company cuts its 2026 opening goal below 180, or reports fewer than 90 openings by the end of Q3.