Purple Innovation Inc (PRPL)
NASDAQConsumer DiscretionaryFurnishings, Fixtures & AppliancesSnapshot 2026-09-04
$3.810.00%
Close 2026-09-04 · 1-day change
NASDAQConsumer DiscretionaryFurnishings, Fixtures & AppliancesSnapshot 2026-09-04
QuarterlyIQ Insights · PRPL
How strong the business is — where it ranks within its sector on capital efficiency and cash generation, and how well management has been executing.
How management runs the business: capital, margins, balance sheet, and how reliably they guide and deliver.
A guidance track record builds as the company issues and delivers on guidance.
Priorities management has stated in recent disclosures, with status and evidence drawn from earnings calls, filings, and press releases.
Maintain focus on cost discipline and operational improvements to achieve adjusted EBITDA target for fiscal year 2026.
Stated as a priority in 3 of last 3 quarters. Adjusted EBITDA improved from a loss of $2.4 million in 2025-Q2 to a positive $2.1 million in 2026-Q2. Management reiterated adjusted EBITDA guidance of $20 million to $25 million for fiscal 2026 in each quarter, showing delivery on improved profitability and cost discipline.
Each factor is a parallel diagnostic with a clear read of what it shows and how names like it have historically fared. Never aggregated into a single score.
Operating income rose in 2 of the last 3 quarter-over-quarter moves. Historically, Consumer Discretionary names rated weak grew net income 56% of the time over the next year (vs 53% for the rest of the cohort, n=5213).
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
“Confidence in ability to deliver adjusted EBITDA of $20 million to $25 million for fiscal 2026.”
“Maintaining adjusted EBITDA in the range of $20 to $30 million for 2026.”
“Adjusted EBITDA guidance maintained in the range of $20 to $30 million for 2026.”
Adjust revenue guidance downward reflecting industry softness, while managing revenue mix and channel performance.
Stated as a priority in 3 of last 3 quarters. Revenue declined from $105.1 million in 2025-Q2 to $98.3 million in 2026-Q2 (-6.5%). Management lowered full year 2026 revenue guidance twice, from $500-$520 million to $465-$485 million, then to $420-$440 million, reflecting market softness and adjusting expectations accordingly.
“Lowering revenue guidance to $420 million to $440 million due to softness in wholesale.”
“Updating 2026 outlook for full year revenue to $465 to $485 million from prior $500 to $520 million.”
“Expecting full year revenue in the range of $500 to $520 million for 2026.”
Focus on growing showroom revenue and improving e-commerce trends to drive DTC channel growth.
Stated as a priority in 2 of last 2 quarters. Showroom revenue grew 16.6% and DTC revenue increased 3.4% in 2026-Q2, with e-commerce trends improving sequentially for three quarters. Management's focus on strengthening DTC and showroom growth is delivering positive channel performance.
“DTC revenue increased 3.4%, with showroom revenue up 16.6% and e-commerce down 1.4%.”
“Showroom comps up 7.0%, marking third consecutive quarter of positive comps; e-commerce trends improved sequentially.”
Continue cost control initiatives to reduce operating expenses and improve adjusted EBITDA and cash flow.
Stated as a priority in 2 of last 2 quarters. Operating expenses decreased approximately 14.3% year-over-year in 2026-Q2, and cash from operating activities improved by $30.7 million year-over-year in first half 2026. Management's cost discipline is supporting improved profitability and cash generation, showing delivery.
“Operating expenses down approximately 14.3% from prior-year quarter, driven by absence of restructuring costs and lower employee expenses.”
“Operating expenses down 6.3% from prior year quarter due to ongoing cost savings initiatives and prior restructuring benefits.”
Address leadership changes with COO resignation and CFO departure to maintain operational stability.
Stated as a priority in 2 of last 2 quarters. The company experienced COO and CFO resignations in 2026-Q1 and 2026-Q2. Management has acknowledged these transitions as significant, but no quantitative financial impact or progress updates are provided, indicating ongoing management of leadership changes.
“COO Eric Haynor resigned without named successor, significant loss for the company.”
“CFO Todd Vogensen resigned effective May 1, 2026.”
Over the trailing year it converted 0.30x of net income into operating cash flow.
Most sensitive to the broad stock market.
Not enough signal to read sensitivity to Fed net liquidity, the US dollar, long-term interest rates, real (inflation-adjusted) rates (low R² over the window).
19 material management or governance events in the past 24 months, led by capital-allocation actions. Historically, Consumer Discretionary names rated volatile grew net income 59% of the time over the next year (vs 48% for the rest of the cohort, n=1937).
Not investment advice. As of 2026-09-04.