Celsius Holdings (CELH)
NASDAQConsumer StaplesBeverages - Non-alcoholicSnapshot 2026-09-04
NASDAQConsumer StaplesBeverages - Non-alcoholicSnapshot 2026-09-04
QuarterlyIQ Insights · CELH
How strong the business is — where it ranks within its sector on capital efficiency and cash generation, and how well management has been executing.
How this business ranks within consumer staples on a research-validated quality screen. As of 2026-09-04.
The screen ranks CELH against its sector on four durable signals: share dilution, return on capital, free-cash-flow yield, and FCF margin. Historically the highest-quality names tended toward better typical outcomes and fewer bad years over multi-year holds (strongest at three years, modest at one), and that pattern showed up even before the price moved. It characterizes business quality, not price direction.
Each leg is a sector-relative percentile (higher is better); 4 of 4 legs were available for this name. The composite is built from these four; the raw value follows each percentile for context.
A forward quality tilt, not a price prediction, and context for your own research rather than a recommendation. Not investment advice.
How management runs the business: capital, margins, balance sheet, and how reliably they guide and deliver.
Each factor is a parallel diagnostic with a clear read of what it shows and how names like it have historically fared. Never aggregated into a single score.
Operating income rose in 2 of the last 3 quarter-over-quarter moves. Historically, Consumer Staples names rated neutral grew net income 50% of the time over the next year (vs 61% for the rest of the cohort, n=2767).
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
A guidance track record builds as the company issues and delivers on guidance.
Priorities management has stated in recent disclosures, with status and evidence drawn from earnings calls, filings, and press releases.
Continue growing revenue by integrating Alani Nu and Rockstar Energy brands and expanding market presence domestically and internationally.
Stated as a priority in 4 quarters including 2025-Q4 through 2026-Q2. Revenue increased from $721.6M in 2025-Q4 to $817.9M in 2026-Q2, reflecting integration of Alani Nu and Rockstar Energy and market expansion. Portfolio share reached 20.9% in Q1 2026. Management is delivering on integration milestones and revenue growth.
“Strengthening commercial organization to support continued growth of total energy portfolio”
“Record first quarter revenue of $783 million, building a scaled Modern Energy portfolio”
“Alani Nu integration completed, PepsiCo DSD transition substantially completed; Rockstar integration on track”
“Building a scaled Modern Energy portfolio with distinct roles, recruiting new consumers”
Focus on margin expansion through cost initiatives, operational improvements, and completing brand integrations.
Stated in 3 quarters from 2025-Q4 to 2026-Q2. Gross margin was 47.4% in 2025-Q4 and improved slightly to 48.3% in 2026-Q1, below the low 50s target for 2026. Management expects margin expansion as integrations complete and operational initiatives progress. Trajectory shows limited progress with margin improvement underway.
“Margins expected to expand across 2026 and return to low 50s gross margin profile”
Maintain capital discipline through debt repayment and share repurchases to enhance shareholder value.
Stated in 3 quarters including 2025-Q4 and 2026-Q1; no repurchases reported in 2026-Q2. Share repurchases totaled $39.8M in 2025-Q4 and $24.1M in 2026-Q1, demonstrating capital discipline. Debt repayment of $197.8M in 2025-Q4 also supports disciplined allocation. Trajectory shows execution of capital allocation priorities.
Improve product mix and SKU productivity through assortment discipline and innovation.
Stated in 2 quarters including 2026-Q1 and 2026-Q2. Management is executing assortment resets with 17% space gains expected in 2026 and innovation launches planned for Q1 2027. Product optimization is progressing with improving SKU productivity, showing delivering trajectory.
“Prioritizing top SKUs to improve velocity and TDP dollars, resets to be completed by end of June”
Successfully integrate acquisitions to realize synergies, optimize assortment, and strengthen distribution within PepsiCo system.
Over the trailing year it converted 1.12x of net income into operating cash flow. Historically, Consumer Staples names rated neutral grew net income 52% of the time over the next year (vs 57% for the rest of the cohort, n=2083).
Most sensitive to the broad stock market.
Not enough signal to read sensitivity to the US dollar, real (inflation-adjusted) rates, long-term interest rates, Fed net liquidity (low R² over the window).
23 material management or governance events in the past 24 months, led by capital-allocation actions. Historically, Consumer Staples names rated volatile grew net income 53% of the time over the next year (vs 51% for the rest of the cohort, n=947).
Not investment advice. As of 2026-09-04.
“Underlying initiatives anticipated to drive margin expansion across the year”
“Expect to complete Alani Nu integration by end of Q1 2026 and Rockstar by end of Q2 2026 to support margin expansion”
“No share repurchases reported in 2026-Q2”
“Executed $24.1 million of share repurchases reflecting confidence in the business”
“Executed $39.8 million of share repurchases and $197.8 million debt repayment”
“Innovation and assortment discipline supported momentum across the portfolio”