DRAFTKINGS INC (DKNG)
NASDAQConsumer DiscretionaryGambling, Resorts & CasinosSnapshot 2026-09-04
NASDAQConsumer DiscretionaryGambling, Resorts & CasinosSnapshot 2026-09-04
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Put DKNG beside peers and holdings, graph the same metric, and keep your notes with the evidence.
Daily closes. Earnings/event dots are placed inline.
Industries move in repeating boom-and-bust cycles. This shows where this stock’s industry sits in that cycle, stage by stage (recovery → expansion → supercycle → steady → deceleration → contraction), from its fundamentals (orders, revenue, capital spending), not the stock’s price.
A booming industry is a tailwind for the names in it; a contracting one is a headwind. Companies in the same industry tend to rise and fall together with the cycle, the way a tide lifts and lowers every boat in the harbor at once, so a large part of a stock’s swing can come from where its industry sits rather than from the company itself. It’s context for reading the company’s results, not a buy/sell call. Full explanation →
Consumer Discretionary is in expansion. Describes the industry's cycle state, not a call on this stock.
The stage band shows the industry’s cycle over the chart’s timeline (each color a stage); a ▼ marks a quarter its growth inflected down — amber is an unconfirmed watch, red is confirmed the next quarter. Use “Overlay cycle on chart” to tint the price chart by stage. The industry’s fundamentals, not a signal on this stock.
Management is running behind on a stated commitment.
View ThesisRevenue is growing steadily — about 15% over the past year.
View GrowthRanks in the weakest quality tier of its industry — roughly the bottom 44%, softest on share dilution.
View QualityManagement screens weak on capital allocation, earnings delivery, margins, the balance sheet.
View ManagementExpectations look reasonable — what the market is pricing in sits in line with or below what analysts forecast.
View ValuationThis stock is volatile — it swings about 2% on a typical day and fell roughly 56% in its worst 12-month stretch.
View RiskDraftKings must expand customer acquisition and engagement in Sportsbook and Predictions to justify its price. Revenue has been weak, with a year-over-year decline of 5%. The stock trades at 1.9× price-to-sales, above the peer median of 0.8×. This suggests that the price reflects less growth than anticipated. The company faces risks if it cuts guidance or if inflation reaccelerates, which could delay Fed rate cuts. Peer multiples imply a price about 16% below where it trades. Our read is provisional.
Trailing returns as of 2026-09-04. DKNG is total return (includes dividends); the S&P 500 benchmark is price return (the index excludes dividends).
Based on 37 analysts currently covering DKNG (as of Sep 2026).
Based on 16 Wall Street analysts offering 12-month price targets for DKNG in the last 4 months.
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Compare DKNG with peers and holdings, graph the same reported metric, keep your questions beside the evidence, and return when the facts change.
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| Compare | Company | Living FV | P/E | Revenue % | Quality |
|---|---|---|---|---|---|
| DKNG Selected company | Graph | Compare | Trend | Review | |
| Peer Add a competitor | Graph | Compare | Trend | Review | |
| Holding Compare a holding | Graph | Compare | Trend | Review |
Selected metric trend
Quarterly · checked companies · value or % of revenue
A consensus fair price across 5 valuation methods, at three horizons. As of 2026-09-04. Estimates are diagnostics, not price targets. Short-horizon estimates are close to coin-flips, so confidence is a method-agreement read, not a prediction.
Today's peer multiple on trailing earnings, with no growth credited. This is the headline read.
Adds projected growth, so it leans optimistic by design. Read it as upside context, not a base case.
A price-focused, side-by-side fair-value read versus Casinos & Gaming — fair value, gap to price, and forward P/E.
Our valuation methods disagree too much on this name right now. Rather than print a number we don't believe, we're holding it back until they converge.
Compare the value case
Put DKNG next to peers and holdings, compare Living FV and multiples, then graph the driver behind the difference.
Advances: Expand customer acquisition and engagement in Sportsbook and Predictions
Increased call volume indicates growing customer engagement.
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
End-of-day figures as of 2026-09-04. EPS is implied from price ÷ P/E. Not investment advice.
Current $24.01
The last 12 months of price, then the range of analyst 12-month targets from today’s $24.01.
Analyst ratings and price targets are third-party Wall Street estimates, not QuarterlyIQ’s view. Not investment advice.
A long-thesis check that carries the widest uncertainty of the three horizons.
Bottom 25% on quality vs scored peers
Direction of the business behind the multiple. Bands are backend reads; trailing-12-month basis.
Advances: Expand customer acquisition and engagement in Sportsbook and Predictions
Share price surge suggests strong market confidence and engagement.

Advances: Achieve FY 2026 Adjusted EBITDA of $700M to $900M
Strengthens financial position for growth initiatives.

Advances: Achieve FY 2026 Adjusted EBITDA of $700M to $900M
Improves financial flexibility for achieving EBITDA targets.

Advances: Expand customer acquisition and engagement in Sportsbook and Predictions
Surge in Predictions adoption supports customer engagement growth.

Super app pivot aligns with growth objectives.
Positive growth predictions support revenue objectives.
Optimism around prediction markets supports growth.